The Oakley Podcast

TRUCKING • BUSINESS • FAMILY

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About The Show

The Oakley Podcast is a trucking industry podcast that educates and empowers owner-operators by providing relevant industry, market, and company news in a digestible audio format.

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Podcast Episodes

240: A Truck Driver’s Farewell: Reflections on 35 Years in the Industry

April 2, 2025

This week on the Oakley Podcast, host Jeremy Kellett sits down with Brent Poulsen, one of our long-time owner/operators at Oakley Trucking who is retiring. Brent shares his 35-year journey in trucking, including his Navy background, memorable experiences, and plans to move to the Philippines. He reflects on industry changes, the camaraderie among drivers, and his hobbies like building computers and hydroponic gardening. The episode underscores the importance of community within Oakley Trucking and Brent’s positive impact on those around him. Don’t miss this one last ride with Oakley for Brent on this episode.

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239: How is Digital Marketing Revolutionizing the Trucking Industry?

March 26, 2025

This week on the Oakley Podcast, host Jeremy Kellett welcomes Matt Lee, Jeremy May, and Colin Harrison from Ramsey MediaWorks out of Joplin, Missouri. The group discusses the evolution of marketing in the trucking industry as they explore the shift from traditional print advertising to digital strategies, emphasizing the importance of understanding and targeting specific driver demographics. The conversation highlights the advantages of digital advertising, such as real-time adaptability and performance tracking, and the role of social media in engaging potential recruits. The episode underscores the need for transparency and authenticity in marketing to build trust and attract the right talent as well as gives actionable advice to drivers about what to look for in a trucking company and how to do their homework to get to where they want to be.

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238: Cruz Control: An Owner-Operator’s Journey from Marine Corps to Trucking

March 19, 2025

This week on the Oakley Podcast, host Jeremy Kellett welcomes Cruz Medrano, one of our Owner/Operators at Oakley Trucking. During the episode, Cruz shares his journey from the Marine Corps to becoming a truck driver, highlighting his experiences, family life, and hobbies. He discusses the challenges and rewards of purchasing his first truck and the importance of financial and maintenance management. Cruz also talks about his fitness routine and his life outside of trucking supporting his girlfriend who is a professional boxer. You won’t want to miss this episode.

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